Promotions and Coupons
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Marketing > Promotions and Coupons
Promotions and Coupons is a central location in Znode where Administrators can create promotional discounts based on a Products retail or sale Price.
Three types of promotional pricing exist, including:
- Promotion Without Coupon Code - Promotion is automatically applied on the Shopping Cart page to the Order Total.
- Promotion With a Unique Coupon Code - Promotion applied by Customer during checkout. Associated with a large number of unique and non-repetitive Coupon Codes.
- Promotion With Normal Coupon Code - Promotion applied by Customer during checkout. Associated with a single Coupon Code.
In this section, Admins can create and manage the discounts for all of their Stores. Each promotion can optionally have a coupon. These coupons have a unique code. The customer has to enter the code during the checkout process to apply the discount. Different types of discounts can be offered that are applied to the "discount" line of the Shopping Cart:
|Amount Off||X Amount off a Brand, Catalog, Category, Order, Product, or Shipping|
|Percent Off Brand||Brand, Catalog, Category, Order, Product, Shipping, X if Y Purchased|
|Amount Off Displayed Product Price||Flat amount off the sale price of Displayed Product Price|
|Percent Off Displayed Product Price||Percentage off the sale price of Displayed Product Price|
|Call For Pricing||Znode refers Customer to contact Stores for pricing.|
|Sample Custom Promotion Class||Not Enabled by default Customer needs to customize code as per their requirements. Sample Custom Promotion Class is the guidelines to use Provider Engine in Promotions.|
Additionally, there are two other types of promotion that are applied to the displayed Product Price inside the catalog:
- A fixed amount of the product price.
- A percent off of the product price.
Note: Shopping Cart promotions are always applied after any Product Price promotions.
- Promotions can be applied cumulatively.
- Promotions with a lower Display Order are applied first.
Promotions and Coupons Details
|Promotion Information||Promotion Code||Enter a name to reference promotion internally.|
|Promotion Name||Enter a name for this promotion.|
|Description||Enter a description for this promotion.|
|Start Date||Enter a start date for the promotion in MM/DD/YY format|
|End Date||Enter an end date for the promotion in MM/DD/YY format.|
|Display Order||Enter a number. Promotions with the lowest display order are displayed first.|
|Discount Information||Discount Type||Select the discount type from the drop-down list.|
|Store||Select Store from the drop-down list to apply the discount|
|Profile||Select the profile from the drop-down list, for which this promotion is applicable.|
|Coupon Information||Requires Coupon Box||Enable Coupon Code in Promotion|
|Is Unique||Enabling to auto-generate Coupon Codes. This proves beneficial when a Promotion with large Coupon Codes (Ex.,100-500 Coupon Codes) needs to be created.|
|Is Allowed with Other Coupon||Most of the times applying the second Coupon after the first is not allowed. Enabling 'Is Allowed with Other Coupon' causes one Promotion to be used with another Promotion. Ex., Promotion I and Promotion II are the 2 different Promotions. If 'Is Allowed with Other Coupon' is enabled for both the Promotion, then Promotion I and Promotion II both can be applied in any order on the Demo site.|
|Promotional Message||Without Unique Code. Enter a message to display when a coupon is applied in the shopping cart.|
|Coupon Code||Without Unique Code. Enter a code for this coupon. This code can be alphanumeric|
|Available Quantity||Without Unique Code only. Enter the number of available coupons.|
Add Promotions and Coupons
Marketing > Promotions and Coupons > "Add New" button
Initially after clicking on the Add new button for promotions and coupons the following screen is presented to the user. Within the Add promotions and coupons section, the first tab is related to the promotions information. Here in this screen, the parameters that are present are Promotion code, Promotion name, Description, Start Date, End Date, Display order. Out of all these fields except the description field, the rest are mandatory fields, which should have some value (ideally).
In case of the Discount information tab, the parameters presented to the users are a Discount type, Store, Profile. Here the discount type contains the options for various kinds of discounts that may be selected by the user depending upon his/her choice(For.e.g. Amount off order, Amount off the product, Percentage off Brand, Percentage off Shipping with carrier). As also the facility to apply this kind of discount on a particular store or for all stores is also provided. Here the checkbox is for selecting all the stores and search existing store is to search a specific store for which a particular discount type is to be applied. Depending upon the profile the discount type could be applied (i.e. if the user decided that a specific discount type is only applicable for retail customers then it would be applicable only for such customers).
In the coupon information tab, initially the Requires coupons checkbox is unchecked (by default)
Once the user clicks on the Requires Coupon checkbox then Promotion Message, Coupon code, Available Quantity fields are presented to the user. Also, few other check-boxes tend to appear like Is Unique and the Is Allowed With Other Coupon checkboxes.
On clicking the Is Unique checkbox the fields that appear in front of the user are Promotional Message, custom coupon code, Coupon code format, Coupon code length, Initial Quantity. Custom coupon option is checked because of which all the previously mentioned options are visible. Here the user should enter his/her input choices accordingly in the respective fields.
Let us consider another case where the Custom coupon option is unchecked because of which all the other options are visible except the Custom Coupon code. Here the user should enter his/her input choices accordingly in the respective fields.
All the previously described functionality is represented in this screen. Where the user enters all the required details and then clicks on the generate button to generate the coupon code.
Finally we see the coupons generated for a particular kind of promotion. At the same time, the Is Allowed With Other Coupon option, is checked this would allow the recently generated coupons to be used with the other coupons.
- Complete new Promotion and Coupon details
- Save results using the "Save" button
Edit Promotions and Coupons
Marketing > Promotions and Coupons > "Edit" action
- Edit new Promotion and Coupon details
- Save results using the "Save" button